FreshDirect Delivers: In Reversal, Grocer Will Accept Orders in All Bronx ZIP Codes

WNYC News | May 18, 2012

FreshDirect is planning to accept delivery orders from every ZIP code in the Bronx — a reversal from what WNYC reported earlier this year when the company announced its planned relocation to the South Bronx.

The company — expected to deliver a $255 million economic boost to New York City — is set to announce it will accept food stamps and deliver borough-wide, according to the Daily News.

As WNYC reported:

The company currently delivers to residences in only four of 27 zip codes in the borough — all of which are among the areas with the highest levels of median household income in the Bronx, according to 2010 Census Data.

Mott Haven, the location of the planned facility, has a median household income of between $25,000 and $50,000. The citywide median household income is $50,285. 

Expanding delivery services to more of New York City was very low on the list when the city, state and the Bronx negotiated the deal that was announced February 7, according to Fresh Direct CEO Jason Ackerman.

"It wasn't really a big topic that we discussed," he said.

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