Opportunity Knocks
The Brian Lehrer Show | Mar 31, 2010
Chris Anderson, editor-in-chief of Wired Magazine, author of The Long
Tail: Why the Future of Business Is Selling Less of More (Hyperion, 2006)
- says niche audiences on the internet create countless opportunities for consumers
and
Barry Schwartz, professor of psychology at Swarthmore College and author of The Paradox of Choice: Why More Is Less (Harper Perennial, 2005)
- says too much choice is debilitating
» The Long Tail blog
» Barry Schwartz' website
- says niche audiences on the internet create countless opportunities for consumers
and
Barry Schwartz, professor of psychology at Swarthmore College and author of The Paradox of Choice: Why More Is Less (Harper Perennial, 2005)
- says too much choice is debilitating
» The Long Tail blog
» Barry Schwartz' website


