Songs to keep you Hanging
Soundcheck | May 3, 2010
Over 70 percent of business callers are put on hold and the average person spends 60 hours a year on hold, according to industry research. That’s where on-hold music comes in to play. Today: Emily Ethridge, a reporter with Congressional Quarterly, talks about how U.S. senators and other politicians brand themselves using hold music. Also joining us is David Sandler, president of MusicWorks, a production company that specializes in on-hold music.
Weigh in: Have you ever had any good or bad experiences with "on-hold music" when calling a customer service line? Has the music ever driven you to hang up?
Weigh in: Have you ever had any good or bad experiences with "on-hold music" when calling a customer service line? Has the music ever driven you to hang up?
