Sarah Jaffe: From Folk Songwriter To Adventurous Electro-Pop Artist

Soundcheck | Sep 15, 2014

Sarah Jaffe became known as a folk singer-songwriter making quiet acoustic songs on her 2010 debut, Suburban Nature. Over the last few years, however, the Texas native has seamlessly transitioned to pop. But this stylistic shift didn’t happen overnight. Jaffe’s previous album, The Body Wins, marked a turning point in her new musical direction, working with producer John Congleton (St. Vincent, Angel Olsen) to enliven her stormy songs with a denser sound full of industrial electronic beats and synthesizers.

Jaffe also found herself dabbling in hip-hop production as The Dividends -- a collaboration with producer S1 that yielded “Bad Guy,” a track on Eminem’s The Marshall Mathers LP 2.

That influence is immediately felt on Jaffe's latest album, Don’t Disconnect. Crafted with Midlake's McKenzie Smith at the helm, the record is an impeccably produced collection of dreamy synth pop that further explores her new sonic landscape. But at the heart is still Jaffe's reflective point of view, as heard in highlights like the buzzy "Ride It Out" and the dark anthem, "Fatalist." Elsewhere, on "Some People Will Tell You," she sings: “Most people tell you they’re different / Most people tell you they’re onto something new / Most people try to stay positive / I do what other people do." With that opening line about uncovering and addressing flaws, Jaffe demonstrates that with the sonic reinvention comes a newfound assuredness.

Set List:

  • "Lover Girl"
  • "Fatalist"
  • "Revelation"

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