Times Square's Largest And Most Expensive Digital Billboard
WNYC | Nov 18, 2014
A new digital billboard in New York City’s Times Square stands eight stories tall, is nearly as long as a football field and is considered “one of the most expensive pieces of outdoor ad real estate on the market,” according to the New York Times.
CBS business analyst Jill Schlesinger joins Here & Now‘s Jeremy Hobson to talk about the Big Apple’s biggest billboard.
Guest
- Jill Schlesinger, business analyst for CBS News. She also host the radio show “Jill On Money.” She tweets @jillonmoney.
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