When An NBA Star Used His Name To Make Shoes Less Expensive

By
Kenny Malone
All Things Considered | Aug 1, 2017

Famous basketball players usually charge more when their names appear on them. But what happened when an NBA All-Star tried to use his name to charge much, much less? Stephon Marbury recalls the the great "Starbury" sneaker experiment.

Copyright 2017 NPR. To see more, visit http://www.npr.org/.
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Kenny Malone

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